Week 3 Blog

So Tuesday was the big night, Social Media Night for Ball State! One of the student bodies' favorite nights of the year (mainly due to the t-shirts with our twitter handles on them), came and passed like Christmas. The build up for like a month before, or if you are a department store, four months early, then waiting all day long for the night, and then, unfortunately for us, losing the home game by three points, which I may or may not have fully emotionally recovered from, and I'm not even that big a fan of basketball, so that right there should tell you how impressive it is that my heart hurts from it. Anyway, I think that the Social Media Night was a success, despite the outcome of the game. They announced that the attendance for the evening was somewhere around 3,100, which when you think about the fact that there are over 11,000 seats in Worthen Arena, kinda seems empty, but when you then think about how few people usually go to our basketball games, that was a huge number. I remember my freshman year, the team had like a 20 game losing streak (impressive, I know), and I think that a lot of people saw that, and never even considered that we could be competitive, so nobody goes to the games. However, with Social Media Night, the Cardinals get to see a massive increase in fan turnout, and it really doesn't hurt that our team is really good this year, so good in fact, that if we can win our final few games, we stand a chance of going to the NCAA Championship Tournament. But I digress, the t-shirts were just a small portion of the evening's festivities; there were also the in game promotions! All you had to do was interact via social media with the Ball State Sports page, and you could win prizes during the game, which plenty of people did, I was not selected unfortunately, which may be part of the cause of my heartache, but I'm totally not bitter or anything. Overall, I would say that Social Media Night is a success for BSU, and even though it doesn't exactly fill up the stands, if we had something like it more often, maybe just doing the free prizes for tweeting during the game, we would see a steady increase in people coming to the games. Speaking of which, you can catch your Ball State Cardinals next at home on the 27th of February when they will be taking on Eastern Michigan, and if you can't make it to the game, tune in to ESPN3 and support the Cards!